The Mamas & Papas blogger day at their Huddersfield HQ was a great success. Our handpicked bloggers got to see how Mamas & Papas develop their products (and a sneaky peek of some brand new products). They also heard the family story behind Mamas & Papas and how that impacts on everything including the quality of the products (each one is still individually signed off by Luisa Scacchetti, co-founder).
The most important aspect of the day for MumPanel was that the feedback that we gathered from previous product reviews is clearly listened to. There are a number of changes being made to the Urbo and Mylo prams based on feedback from MumPanel mums. And we know from our day with Mamas & Papas that they are always listening and learning from mums.
You can read more about what our mums thought of the bloggers day here…
If you’d like to know more about spreading the word campaigns then get in touch.